Can
you shed more light on what brand et al is all about?
www.brandetal.com.ng is a technology
Company that deals with online design and print.We design, print
and deliver to our customers anywhere they are in West Africa.
When
and how did you start www.brandetal.com.ng?
It started as an offline company in 2010 as
KEM’s AD WORLD. I was almost through
with my degree programme in OOU. I started without money and a friend’s laptop
in Ikenne campus. Then we had to register the company name few years later and
had to change to Brand Et Al Multimedia Limited as Kem’s Ad World was already
taken.
How
did you coin the name?
(Laugh) It’s actually funny how I got the
name because I actually don’t want to sound too spiritual. Let’s just say it
was inspired by the Holy Spirit.
Considering
it’s a new brand, what is the motive behind this innovative idea?
The motive is that people can get excellent
print and unique designs to speak well for them and their brand at a very
affordable price, in good time and in the convenience of their homes or
offices, harnessing the best use of technology.
What
are the short term and long term goals of Brand et al?
The short term goal is to be the number one
online design, print and Delivery Company in West Africa. The long term goal is
to be number one in Africa.
What
does being an Entrepreneur mean to you?
For me it’s all about adventure, risk,
faith and hope. It means thriving to birth something great and not using the
easy way out (employment).
What
were the challenges you faced while setting Brand et al up?
The major challenges has been and still is
human power and finance.
What
is your educational background?
I attended Ikpe Nursery and Primary School
Ajegunle, Apapa Lagos and Methodist Girls’ High School, Yaba. Then my family
relocated to Ogun State where I attended Remo Divisional High School, Sagamu
and proceeded to Olabisi Onabanjo University, Ago-Iwoye for my B.Sc in Human
Anatomy.
What
advice would you give to young entrepreneurs?
It doesn't always start out rosy, it might
even be ‘thorny’ along the way but the end is always worth the adventure, the
drama, the thrills, sadness, late night, stress and the growth process.
For
the sake of our readers who would like to know more about you, growing up and
family?
My name is Opasanya Adeyinka. The first of
four children. A Christian. I studied Human Anatomy in Olabisi Onabanjo
University, Sagamu. I love learning a lot. I love friendships. I can be very
funny. I love music.
I was a shy person while growing up and can
still be.
My family is a very close knit one. Very
loving and super-supportive. My siblings are one of my greatest critics
(positive criticism).
Can
you tell us the brands that are partners with Brand et al?
www.oya.com.ng,
a waka now company
What
are the roles you think females can take in nation building?
Women can first start from wherever they
are and maximize it well. You’re a entrepreneur, be a good one. A manager be
great at it. A mother, be efficient…all these put together makes a huge difference in the nation at large.
This is inspiring to Nigerians home and abroad
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